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freshly baked
This live-action TV spot for Sweet Loren’s, created in partnership with The Shipyard, brings the brand’s clean-ingredient cookies to life with bold color, playful performances, and seriously appetizing visuals. Shot entirely in studio over two days, we paired character-driven moments with high-speed Phantom footage to capture the joy, texture, and indulgence of freshly baked cookies in striking slow motion. The result is a spot that feels bright, modern, and fun—celebrating food that’s better for you without taking itself too seriously.
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